The Man Behind The Movement
About Joseph
Founder of FTR Designer Wear LLC — Free The Realest
Built From The Inside Out
My name is Joseph, founder of FTR Designer Wear LLC. I started this brand from inside a prison cell with one goal: to inspire people through the wisdom, growth, and resilience I've gained during more than two decades of incarceration.
I came to prison at 17 years old — lost and without direction. I had experienced more pain and hardship than any child should, and there were times I didn't care whether I lived or died. But even after people turned their backs on me, I never gave up on myself.
FTR Designer Wear is my testimony. It represents struggle, pain, faith, perseverance, and the belief that your circumstances do not define your future. If I can build a vision from behind prison walls, then you can pursue your dreams wherever you are.
So ask yourself: What am I waiting for? The time is now to be brave, confident, resilient, and relentless.
If I can build a vision from behind prison walls, then you can pursue your dreams wherever you are.— Joseph, Founder of FTR Designer Wear LLC
What We Stand For
The FTR Code
Real People
FTR was built for the overlooked, the underestimated, and the ones who kept going when everything said stop.
Real Purpose
Every piece carries meaning. This brand exists to remind you that your struggle is not your story's ending — it's the beginning.
Real Winners
Winners aren't defined by where they started. They're defined by the fact that they never stopped moving forward.
A Movement
FTR Designer Wear LLC isn't just a clothing brand — it's a movement for everyone who refuses to let their circumstances define their future.
Join The Movement
Wear your truth. FTR Designer Wear is for real people, real purpose, and real winners.